Pur Champagne Advertising Poster by Leonetto Cappiello

Pur Champagne Advertising Poster by Leonetto Cappiello
Damery Epernay
1910

This rare poster designed by Leonetto Cappiello (1875 -1942) exemplifies his highly regarded (and collected) style, charming details in a simplified composition focused on the product. The product's name appears in big letters and is written with a simple, easy-to-read typography. The message of the joy that comes with drinking Champagne is on full display.

Leonetto Cappiello is one of the most widely recognized poster designers of the early twentieth century and is considered by many to be the father of modern posters. He began working as a caricaturist, and soon, he signed a contract with the printer and publisher Pierre Vercasson, where his career truly began. His use of bold colors and oversized figures against dark backgrounds and integration of the arabesque form were designed to attract the attention of clients and viewers.
From 1960s

Pur Champagne Advertising Poster is a decorative work for those in food businesses such as restaurants, pizzerias, bistros, and fast-food restaurants. It is an attractive decorative object for the walls of your business. You can buy it in various sizes. It is available in two different ways: canvas and regular print.nue's walls. You can buy it in various sizes. It is available in two different ways: canvas and regular print.